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Brazil, France, Martinique & Chattanooga, USA: Welcome!

Introducing Chattanooga Charm

Blogging about street fashions is quite the specialty, so when the time came to expand the narrative, another avenue offered the best approach to the stories behind our city's culture.
Chattanooga Charm will celebrate the spirit of charity, creativity and initiative that we enjoy here.

Bluff View Style

all about somber shades of brown

Southside Stroll

While the cold snap may have limited early January postings to three, the 'blog counter recorded hundreds of visitors. Thanks for keeping the faith. With the arrival of today's warmth
came the time to see and be seen. The Chattanoogan found much to admire in an afternoon walk down Broad and Market Streets.

"I feel like a mad bag lady who wanted to be a flower child," she said of these colorful layers, adding that her grandmother had made the dress. The world is a better place for such bohemian madness.

Like his Monday counterpart, this fellow chose to set off one pop of color against a monochromatic scheme. Catching themes like turquoise shoes is a street style blogger's reward.

"It's an old school, 80's metal guitar," he told me. Tone control gives it electronic or acoustic overtones, but those sharkfin frets just plain rock. Listen here.

Turquoise Inspiration

Fans of Project Runway might recognize her boots, which were designed by the fourth season winner Christian Siriano. The coordinating necklace of rosettes is of her own crafting. See more of this local talent on Etsy.

City Lights

The secret lies in looking as if you haven't tried too hard.

Swank

The lace-trimmed, satin petticoat became a scarf while the parasol coordinates with her peach and blue layers.
Jank is swank!